01 / Pillar
Your money, mapped.
Every dollar in, every dollar out. Bank statements become a living picture of cashflow, surplus, and borrowing power, not a stack of CSVs you'll never open again.
Finance-first property investing
Stop guessing.Start planning.
PLANND is the operating system for serious property investors. Every dollar mapped, every scenario modelled, thirty years of line of sight on every decision you make.
AProperty Avenueproduct
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30yr
Forecast horizon, every property
1of 1
Strategy, tailored to your position
0spreadsheets
The work belongs to the platform
The thesis
Why PLANND existsMost investors buy a property.
Most investors buy a property.
We build the plan first.
The Australian property industry sells you a hot suburb, a glorified calculator, a generic spreadsheet.
PLANND sells you something different. A finance-first method that begins where your money actually lives, builds the structure that holds what you grow, and forecasts every move thirty years out before you commit a dollar.
It is the platform we wished existed when we started investing. Now it does, and it is yours.
What's inside
Six pillars. One plan.
Not features. Foundations. Each one already a tool that broker partners use on real client books today, brought together into a single picture of what your wealth could actually look like.
02 / Pillar
The right structure, before the first asset.
Ownership, entity, lending structure, asset protection. Decided once, deliberately, so the second property doesn't unwind the first.
03 / Pillar
Borrowing power, built on purpose.
See yourself the way the banks do. Then close the gap. PLANND models the inputs that lift servicing and tracks the months it'll take to clear each one.
04 / Pillar
Properties chosen by the model, not the marketer.
Suburb research, demographic shift, infrastructure pipeline, comparative yield. Property selection becomes a function of your plan, not a function of someone's commission.
05 / Pillar
Thirty-year line of sight.
Cashflow week one, equity year ten, tax position year twenty, retirement year thirty. Pre-tax, after-tax, scenario-modelled, on every property you hold or plan to.
06 / Pillar
Time is the asset.
Compounding is the only variable in this industry that gets cheaper the earlier you start. PLANND treats your timeline as the first dependency, not the last consequence.
The math underneath
Real numbers, not vibes.
What other platforms hand you as a single yield figure, PLANND models down to the week, the entity, the tax bracket, the loan split.
1,560
Weekly cashflow cells
per property, across the 30-year horizon
4
Tax positions modelled
personal, joint, trust, SMSF, in parallel
∞
Scenarios in seconds
rate moves, holding periods, deposit shifts
0
Spreadsheets you maintain
the platform carries the working memory
The metaphor
The pen, broken open.
A property plan is not a single decision. It is six dependencies in motion at once. Cashflow, structure, borrowing power, asset, forecast, time. PLANND holds them all in one picture so you can see what moves what before you move anything.
Cinematic, by Property Avenue
How it works
The method
From your finances to your thirty-year plan, in five deliberate moves.
No magic. No black boxes. Each step is a tool you can see, question, adjust, and own.
i
Map where you stand.
Upload bank statements, confirm assets and liabilities, let PLANND categorise the noise into a clean picture of your true monthly position.
ii
Design the structure.
Personal, joint, trust, SMSF. PLANND tests each against your goals and tax position before a single property is on the table.
iii
Model the portfolio.
Two properties or twenty, PLANND projects cashflow, equity, LVR, and tax outcomes for the entire portfolio on one screen, year by year.
iv
Stress-test the plan.
What if rates rise 1.5%. What if you hold for 25 not 30. What if the next property is bought through the trust. PLANND answers in real time.
v
Track what you build.
Actual performance plotted against the forecast, every quarter. The plan stays alive, not pinned to a wall.
We were tired of watching good people make their biggest financial decision on the back of a property pitch. PLANND is the answer to what should have come first.
The Property Avenue principals, on why PLANND exists
Who it's for
Where you sit
One platform, four entry points.
PLANND meets you where you are. Find your starting line.
You haven't bought yet, and you suspect you shouldn't.
PLANND walks you from where your money actually lives today to a property strategy that fits your life, not someone else's commission. Most people start here.
Clarity → first acquisitionYou own one, maybe two, and the plan stalled.
Bring the portfolio in. PLANND reads it as a system, finds where capacity is locked, models the moves that unstick it. The second property is harder than the first for a reason.
Portfolio diagnostic → second moveYou're past three and refusing to slow down.
Multi-entity, multi-state, structure complexity rising. PLANND keeps the picture coherent: every property, every entity, every tax position, on one screen.
Scale → structure → exitYou're a broker, accountant, or adviser.
Partner mode. Use PLANND with your book, brand it as part of your service, give clients a plan they can actually see. Property Avenue treats partners like co-owners of the outcome.
Partner programBegin
The plan, before the property.
Sign in, upload your first statement, and watch the picture come together. The hard work stays on our side. The clarity stays on yours.
Property Avenue · Sydney · Australia